Website design for Wellington fitness businesses
Forma Sites builds premium websites for Wellington personal trainers, studios and gyms, from Johnsonville to Karori to Miramar. Priced for real people, built around one clear way to book.
Fixed price, and you see it finished before you pay
Mobile optimised
Direct with your designer
NZ owned and operated · Custom code, never templates · You own everything
What we see across Wellington
We have audited dozens of Wellington trainer, studio and gym sites while building this business. The pattern repeats: old templates, no online booking, and Google Business pages that outrank the site itself.
Most Wellington PT sites still route every enquiry through a phone call or a DM. A booking link on the homepage earns its keep in week one.
2016 to 2020 era WordPress and Wix templates are common, often with admin leftovers or broken links visible to visitors.
Most sites never mention the suburb they actually serve, so local searches (Johnsonville, Karori, Miramar) never find them.
Selected work
Real sites we have shipped. Have a look before you take our word for it.
Personal trainer site built around transformation results and a single booking flow.
Personal trainerBookingStrength club site with class timetable, membership tiers and free trial capture.
GymMembershipsOnline coach program page built to sell out a 40 place intake.
Online coachProgram salesPricing
Founding rates while we build our public review base in this city. You see the live draft and approve everything before your site goes live, and every package includes the writing.
The build is a fixed NZD $1,200. Extra work such as extra pages or a rebrand is priced up front, from $150.
Already have a site? I rebuild it for the same fixed NZD $1,200, and you see it finished before you pay a cent. It then goes live on the flat $59 a month care plan, hosting and updates included. Ask on the form below.
The founding client deal
We are a new studio and we are not pretending otherwise. Our first ten clients get founding rates and a direct line to the designer. In return, when you are happy with the result, we ask for an honest review.
Everything is included
Hosting, updates and looking after the site are all part of the monthly plan. There is nothing separate to set up or manage.
FAQ
Fair question. The demo sites linked above are our proof of standard, the founding prices exist because we are building our review base, and you approve a live draft before your site goes live. You risk a conversation, not your money.
No, we build for fitness professionals across New Zealand, Wellington is simply where we see the most sites and the most repeat problems.
Your domain, your photos, your words and your bookings are yours and always leave with you, no matter what. The site itself is yours too. You pay a fixed NZ$1,200 to have it built, and once that is paid the design and the files belong to you permanently. There is no licence, no buyout fee and nothing held back. Cancel the care plan any time, no minimum term, and we hand over the files so you can host it wherever you like.
You answer eight quick questions, I build the whole thing, and you see the finished site before you pay anything. No deposit, and nothing owed if you walk away.
Free guide
Five mistakes, five free fixes, five minute read. We wrote it because we see the same five problems on almost every Wellington fitness site we audit.
Tell me what you do and what you need, and I will come back to you personally. Already have a website? Ask for the free teardown: ten specific fixes, no strings, whether you hire me or not.
Prefer email? formasites.web@gmail.com